Missouri SBDC: Sharing experiences and expanding skills nationally

  • Published: Thursday, Sept. 19, 2019

COLUMBIA, MO – The 39th Annual America’s SBDC Conference hosted 26 Missouri SBDC team members in Long Beach, California this September 3-6. With over 180 workshops and more than 1,400 attendees from across the nation, Missouri SBDC team members networked with, learned from, and presented to industry experts and professionals from other SBDCs. One opportunity Missouri team members took advantage of was the chance to receive certifications in Mastering Strategy and GrowthWheel.

The Mastering Strategy for Small Business Consultants Certification Program was presented by Doug Maris and Yingmei Wu of LBL Strategies. The two-and-a-half-day workshop gave participants the ability to develop their strategic management competencies. Receiving certification for the program were:

Missouri SBDC at Missouri State University, Springfield, MO

  • Chrystal Irons, Center Director
  • Lance Coffman, Business Consultant


The GrowthWheel Certification Course was offered by Elizabeth Binning and David Madié of GrowthWheel International. Participants learned about the GrowthWheel Toolbox and Business Advisory System, which covers client-staff relations from beginning to end. SBDC counselors and employees built skills to streamline their communication while advising business owners, including creating action plans and reporting metrics. Five Missouri SBDC team members completed the two-day course and received certification:

Missouri SBDC team members at Growth Wheel certification.
Missouri SBDC team members at GrowthWheel certification from left to right: Jill Hathaway, Travin Shelton, Ken Surbrugg, Sherry Noller, Lisa Robinson, and Kelly Asbury.

Missouri SBDC at State Fair Community College, Sedalia, MO

  • Kelly Asbury, Center Director

Missouri SBDC at University of Science and Technology Center, Rolla, MO

  • Travin Shelton, Business Consultant

Missouri SBDC, with an office in Joplin, MO

  • Sherry Noller, Marketing and Communications Director

Missouri SBDC at Missouri Southern State University, Joplin, MO

  • Lisa Robinson, Center Director
  • Ken Surbrugg, Business Consultant
Rebecca Lobina presenting at the 2019 ASBDC National Conference.
Rebecca Lobina presenting at the 2019 ASBDC National Conference in Long Beach, Calif. Photo credit: Caught in the Moment Photography.
Karen Latherman presenting at the 2019 ASBDC National Conference.
Karen Leatherman presenting at the 2019 ASBDC National Conference in Long Beach, Calif. Photo credit: Caught in the Moment Photography.

Each year America’s SBDC puts out a call for presentations. Missouri SBDC has been represented over the last few years and this year is no different.

Kelly Dyer, Karen Leatherman, and Rebecca Lobina presented “Reaching Rural Women in Business: Creating Opportunities for Exchange and Experience.” The session was moderated by Lynette Watson and took a look at the specific challenges and programs in rural Missouri. They explored the steps they each took to create partnerships and programs to expand business opportunities for rural women in their different regions.

Darrel Hampsten was one of three SBDCs chosen to pitch their Small Business Saturday event idea to American Express and other session attendees. Hampsten’s efforts were rewarded with a $500 American Express grant to make his event come to life during this year’s Small Business Saturday on November 30.

Greg Tucker and Lynette Watson partnered with Palo Alto Software Government and Academic Channel Sales Director, Josh Fegles, to present “How to set up turnkey planning workshops for improved statewide consulting results.” This session shared best practices used by the Missouri SBDC to create a strategy for training and advising SBDC clients to address the needs of their businesses.

About the Missouri SBDC

The Missouri SBDC helps business owners make confident decisions to start, grow, and sell their businesses. Services are provided to all Missouri counties and the city of St. Louis in the form of training events and one-to-one counseling by appointment. The Missouri SBDC is a program funded in part through a cooperative agreement with the U.S. Small Business Administration and is a partner of the University of Missouri Extension Business Development Program.

Media Contact

Sherry Noller